Overview

The gold standard in OLED TV from the creators of OLED. LG's signature OLED technology creates stellar picture quality illuminated with over 8 million self-lit pixels. Take in rich and accurate colors from the brightest to darkest parts of the scene thanks to 100% Color Volume and with 100% Color Fidelity.

Experience LG's brightest, most vivid OLED TV. The LG OLED evo G4 is 150% brighter than the B4 series and magnifies the glow of each pixel with Micro Lens Array technology. The result is luminous picture quality that makes every detail gleam. The a11 processor is exclusive to LG OLED and powers the G4’s incredible native 120Hz refresh rate, Brightness Booster Max and the intelligence behind an unforgettable watching experience.

Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos for sound you can feel all around you. Land in the center of the action with FILMMAKER MODE, allowing you to see films just as the director intended. Enjoy smooth, crisp picture and sound no matter what you watch with AI Picture Pro and AI Super Upscaling. See movies in perfected tone with AI Director Processing. Multi View lets you split your screen into four unique views so you can watch even more than before.

OLED Dynamic Tone Mapping Pro refines images within the frame. That means it emphasizes contrast in low-gradation areas (solid or dark areas of an image), brightens mid-tone areas and adds expressive detail to high gradation areas. Experience crisp, smooth imagery from a 0.1ms response time and up to 144Hz refresh rate. Compete at blinding speed without any blurring or tearing to keep up with the fastest games. Plus, NVIDIA G-Sync, AMD FreeSync Premium and VRR further improve gaming quality. Four HDMI 2.1 inputs allow you to plug in all the devices you need. Whether you game on consoles or on the cloud, the LG Game Dashboard and Game Optimizer put all the control at your fingertips.

Experience sound that moves you with the G4's built-in audio upgrades. You’ll feel like you’re at the movies with the room-filling sound of Dolby Atmos. AI virtually mixes sound to create surround speaker audio for remastered clarity. Use your voice to control your TV and connected devices with built-in support for Amazon Alexa, Apple AirPlay2, HomeKit and many more, or use your own Google Assistant device to control your LG TV. Enjoy your favorite content including fitness, sports, entertainment and more. With Quick Cards, group your favorite apps into categories and use the Magic Remote to easily find what you're looking for. Get instant access to over 300 free channels with LG Channels. Model: OLED55G4SUB.

Special Offers

0% financing for 12 months with MILITARY STAR®

Valid 23 May – 15 June 2025, at any Army & Air Force Exchange Service facility and shopmyexchange.com. Must be an electronic purchase of $699 or more in a single transaction with MILITARY STAR®. Limited to stock available. Excludes Apple smartphones, major appliances, Home Depot, prior purchases, concessionaires, and Exchange Online Market Place, NEX, MCX, CGX. Offer ends at 2359 CT on final day of promotion. MILITARY STAR® promotions subject to credit approval. Standard account terms apply to non-promotional purchases and, after promotion ends, to promotional purchases. As of September 19, 2024, a variable 14.99% APR applies to retail plan purchases, and a variable 22.99% APR applies to accounts subject to penalty APR. Minimum interest charge: 50¢. See Exchange Credit Program agreement for more details.

Save $50 on a S80TR soundbar

Buy a select LG TV and receive $50 off an LG S80TR soundbar.

To redeem offer:
• Select and add a qualifying LG TV to your shopping cart.
• Select and add the LG S80T soundbar (Item:#3965984) to your shopping cart.
• The discount will automatically apply with qualifying orders.
• Quantities are limited; one per customer. Valid while supplies last.
• Offer subject to adjustment due to cancellation, return or exchanges.
• Not valid on prior purchases.
• Valid on purchases made 3 June - 7 October 2025.

Save $30 on a S70TR soundbar

Buy a select LG TV and receive $30 off an LG S70TR soundbar.

To redeem offer:
• Select and add a qualifying LG TV to your shopping cart.
• Select and add an LG S70TR soundbar (Item:#s 3965985,3965983 and 3965979) to your shopping cart.
• The discount will automatically apply with qualifying orders.
• Quantities are limited; one per customer. Valid while supplies last.
• Offer subject to adjustment due to cancellation, return or exchanges.
• Not valid on prior purchases.
• Valid on purchases made 3 June - 7 October 2025.